Business Entrepreneurship

Less capital to start a business? In the work of a large private enterprise Liu Feng has said in an interview: “I graduated from university to work has been more than two years, has always wanted to save some money own business, save now the more than 30,000 yuan. I do not want to borrow money, do not know what it 30,000 yuan to launch the kind of entrepreneurial projects. “center of China Youth Daily social survey recently done by the Joint Tencent network of” young people how to treat the domestic business environment “The survey results, 56.3% believe the state should give priority to supporting small-scale, low-cost venture. In applying for bank loans, venture capital difficult circumstances, the cost of business seems to be small, “the boss” of choice.

Jing Beijing Langfang borrowed a year ago by a few million business, run from a plastic bag factory. Proper operation of the mill is on track, the government issued a policy on June 1 this year, the country of all supermarkets, shopping malls, bazaars and other retail establishments are prohibited from providing free plastic shopping bags. “This policy too much influence on me, I borrowed money just to pay off, about to have income, the state introduced the policy will significantly reduce the use of plastic bags, we factory may be difficult survive. appears to be the project had not elected, and now I am considering to turn off the factory, looking for a small cost of the new venture. But looking for a small cost for the project is really difficult to start. “Jing expression their concerns.

“Good project is the protection of small business success. Start early, often face the problem of lack of funds, the entrepreneur may wish to look them up without spending means business.” State business divisions, business teacher qualification Chief Expert Panel Zhaoyan Chen said, “such as a family is now only one child, the child is the axis of household consumption, and the parents choose toys for infants and young children, the special focus on its safety, educational and personalized content on demand from toys to has a very high quality requirements. every child toys consumption per capita of 300 to 1000 per month, if open a Toy store Market investment potential. ”

2007, graduated from a university of international trade in professional Tse Ming would like to work at a company for some time and experience, and then their own business. “I want to shop selling toys, early to Zhejiang and Guangzhou have been investigated, it is China’s toy manufacturing base, to which manufacturers can work with manufacturers to establish a better relationship, since the convenience of getting goods. I have a junior high school students as well In this way, the same year to start his own toy store, now has earned several hundred thousand of the. “Xie say so.

Zhao Yanchen this proposal, Tse Ming should first enter the toy circulation, he said: “To operate and manage a toy’s ability to learn, production can not give up, and toy-related knowledge to know more about, including the procurement of raw materials , production processes, product packaging, and much more understanding, there are cost structure, quality standards and testing, to pricing. If you can stand the producer, that is, the perspective of the factory is how to deal with their business relationship, easier access to your factory. ”

As for venture capital, Xie Ming Zhao Yanchen recommendations based on their accumulated first, followed by a good personality to foster the image of resources to establish a good network of contacts, at the appropriate time to seek Cooperation Again to explore a successful small-scale model is shown advantages when you have already had to attract external funding conditions. “Solve the financing problem, must not only have an idea, or what to write a plan on looking for investors everywhere, so not only will not have any results, but also man without valuable time, energy and the already small number of funds. In funding issues, remember these words: based on their own, start small and create competitive advantages cooperation. ”

Start a long process, select the small cost of pioneering entrepreneurs, many people are first time entrepreneurs, they tend to lack business experience, Wong says that after his start-up plastic bag factory, a long time are learning how to operate and manage, “I’m more than a year is learning, learning with doing, but also quite a few detours, and was even once deceived customers and nearly led to capital-strand breaks.”

Initial business people should be how to manage a business? Zhaoyan Chen believes that management is come to the normal operation of the business across the border after the end of this thing, is to close a successful venture has been successful or when the business began to mention those things on the agenda.

Did not want to venture capital

Quemo site is placed in front of many business problems. However, a male college graduates have used their own interests, and his girlfriend created from scratch with some promising industry?? Hand-made cloth even fashionable, not so young that women love the style, more open sound business channel.

Quit comfortable decent work, young men resignation “had every family”

4 22, Changsha City Huangxing Walking Street, Liu Shen Jun looked very shy, “I have always been a more introverted person.” However, behind him a “population for a House” fashion boutique , is filled with an array of puppets, who can not think that these stylish puppet, but he and his girlfriend all handmade.

29 years old, Liu Shen Jun is the Liuyang who loved to write about the painting and the painting is determined to engage in related work, “I like living in a fantasy world of color.” In 2001 from the Hunan Institute of Technology After graduating from the University of fine arts, Liu Shen Jun carries a borrowed several hundred dollars to Shanghai to find an ideal, in a global gaming company made an animation designer, involved in several Ministry of excellent animation and games designed to work in the world’s leading game companies enjoy excellent working environment easily and mixed with a minor celebrity in the industry has. Work on time every day after work, not the sun and rain, many students did not find the ideal job the envy of his comfort.

However, Liu Shen Jun was not satisfied with such ease, gradually, step by step he was tired of this daily rhythm of work, “I know, if so go on, I will become insensitive to it.” So, Liu Shen Jun to create their own career and the beginning of 2007, Liu Shen Jun quit her job as an enviable job.

“Business? You think is the play ‘over every family’ of the game, so light it?” Liu Shen Jun’s parents learned the news of the resignation of his son hastily, on the phone to blame him. Yes ah, where to start with a business? The parents blame the sound of cautious Jun Liu discovered that his own venture capital is neither, there is no clear business direction, until then, he was aware of the problem.

Shen Jun Liu, lost their jobs want to consider calmly what to do next, he gave the parents called and said he would go to Tibet tour, they turned off the phone, riding a bicycle on his way. From Shanghai to Lhasa, Liu Shen Jun rely on bicycles as transportation, he rode for nearly two months. Although people lost a lap, but Liu Shen Jun that is worth it, “the most basic point, the trip to Tibet will hone my.”

Is in Lhasa, Liu Shen Jun finally found a business direction. In Lhasa, Liu Shen Jun, see a Tibetan in the sale of a small hand-embroidered cloth, very beautiful, almost passing tourists will patronize. Liu Shen Jun curious, what business is it so popular, he also squeezed in the past looked at, and immediately was delicate hand work attracted a small cloth, then took out 30 yuan to buy a. Tibet Tour, in addition to this small sack, Shen Jun Liu nothing back, he wondered journey lovingly: “If I open a monopoly in Changsha is also a small cloth shop handmade child, not to find the direction of a business you. ”

2007 6 months, Liu Shen Jun back to Changsha, the Internet search for relevant information immediately and found no one on the grade of Hunan hand puppet DIY stores, but many users have complained about, traveled to many places not find to a both stylish and chic hand puppets, he sensitively aware that this is an excellent business opportunity.

But returned from Lhasa Changsha, Liu Shen Jun was not immediately sure you want to engage in puppet design, but first carried out a thorough market research. After market research, he felt that the market really design good taste Doll Too few, and mostly the puppets only for young people to play with more than 10 years of age, with “80″ after a group of mature people need more quality and more thinking of the Muppets to meet their needs. So they think this is a market gap, and immediately began operations.

2007 7 months, Liu Shen Jun, by a few thousand dollars in Yuelu District Hsein-Jar rented a house on Lake Road, told the girlfriend Ah Yi and two university students that, with a solid art foundation and almost fanatical interest in love, in the empty room, began to design, produce from a hand puppet.

Who make money the best? Doing business in a proper way of entrepreneurs will say, children and women, the best money making, in which children’s consumer market is tremendous potential. Nuggets toy market has become the consensus of many entrepreneurs.

Business opportunities in the toy market

Materials show: 14 years following the current urban population in China reached 8000 million urban children toys consumption per capita amounted to 35 yuan, the total consumption of children’s toys as much as 2.8 billion! And now is no longer a child’s toy patents, China has 43% of adults said they liked and would buy toys. China Social Investigation Office in the investigation report is optimistic about China Adult Toys Only youth market demand reached 50 billion yuan a year. Therefore, the ordinary people in the eyes of a small toy market and there are boundless opportunities.

Into the mall department store building, an array of goods at home and abroad all kinds of toys, much to see, kind, and in several small community store, Funny toys Educational Toys , Magic Toys And other small gadgets are also popular. In addition, the entrepreneurs involved in the field of toys, in addition to the traditional business friends, it can also try to form several new business: low to attract the attention of consumers have?? Toy repair, sale of second-hand toys, toys Lease ; To enable customers to enjoy the childlike, effectively alleviate the pressure of work there?? Open toy bar, DIY Toys Hand Workshop; specialized in selling out of print, collector’s edition, the latest toy, a favorite of adults and children have?? Original toy development, adult toy sales. Operation of these business forms can be used alone, but also combined operations, diverse way, profit o’clock.

The direction of concern Although there are many toys

economic opportunities, but compared to catering, trade, clothing and other traditional areas, the entrepreneur seems strange, like I do not know how to start. So, what toys economy business areas of concern? In this regard, the guidance of experts, senior business friends recommended the following three business directions:

DIY Toy Workshop Manual Own handmade toys, and write the words of blessing, than to buy ready-made toys is much more meaningful, so make yourself a DIY form of toys is becoming a new consumer trend. Into the Toy Fair, from sure what to do, to find information on a plan to try to create, modify, and finally to make a personalized toy product, but also on the spot to record the sound toy, name it, pick clothes, and even obtain “birth certificate “, the entire process can the child-man combat, but also to the team from the kids Cooperation . Experience the fresh creative toy for the DIY Workshop hand passenger brought a steady stream of friends, not just deeply welcomed by children, adults also attract friends, experience a feeling of creative design, and ease the pressure of the accumulated work and life.

Venture Made Easy: Let’s success depends on toys in the short term training a group of fixed customer base, it is recommended to take a striking through the name, handle membership benefits cards, store decoration bright colors, novelty toy display design the form of products to attract “repeat.” In addition, should also pay close attention to market dynamics, always pay attention to children around the preferences of the popular animated movies and cartoons, this is to keep it fresh and dynamic toy key. As the toy bar on the flow of people ask for much, so do not open in the busy commercial street, but should be selected urban population concentrated in the leisure venues, such as high-grade residential quarters, schools, kindergartens, etc. around the shop area of usually 15 to 30 square meters. In addition, the entrepreneur started his toy market, it is recommended to join in the form of first choice, the experience to be accumulated Rights, la solution channels to purchase and have sufficient funds before considering their own decisions.

Adult toy store

Toys is not child’s patent, on the teens to twenties, young family, those educational toys, toys, watch cartoons, many co-chess toys, magic toys appeal exists, and different different people like different. Cases, young people will rise just a few magic toys, funny toys does not hurt that interest; girls who are beautiful shape, lovely furnishings toys put it down; and young white-collar workers are few intellectual with a preference for leisure toys .

Mutual guidance among peers like is to have a personal trainer. Think of your peer mentor (peermentor) as 5 am to knock on the coaching, he urges you to climb out of a warm bed, bathed in the dawn in the cold running forward. If not him, you will definitely lazy and say to yourself you need to sleep a little longer, and your fitness cause of this failed.

As a private coach plays an important role in maintaining a healthy lifestyle, as peer tutors can also help you and your business tremendous help. University of Ke Lumo

Rollins Center for Entrepreneurship Graduate School of Business executive director Tom? Keluzeke (TomKruczek) said: “As an entrepreneur, you often feel very lonely. When you are in a Cooperation Environment, you can peer exchange, but in the enterprise organization in the event of certain problems and troubles, and even hard to tell you the second in command. ”

Find a peer mentor. Keluzeke said, “should be those you know and trust, they will tell you the truth, and very concerned with their reputation.” He also pointed out that this role is best not to be family members or other important figures, “Family members are not necessarily willing to tell you the truth, but your peer mentor but should be all you know, without reserve.”

Essential to find a suitable mentor partners. So many entrepreneurs are looking for the proposals, and actively participate in various business organizations, women associations and women entrepreneurs, operators and other industry organizations, but also to social networking sites BizzFlip up.

Now look at how each team of three entrepreneurs find each other, but also how to build a successful partnership.

Mutual partner Security? PSYCHE (AnnSachs) and Carey? Avery (CareyEarle) has always been outspoken. Although the 61-year-old and 42-year-old Saich Avery has a very different business backgrounds, but they still played a successful conclusion of a partnership.

Saich is the New York City theater design experts?? Saiqi Mo Roots Studio (SachsMorganStudio) the president and CEO, but Avery is the Vermont Green Apple Marketing Company (GreenAppleMarketing), founder and chief creative officer, two female president of met in the organization (WomenPresidents’Organization) New York Chapter’s activities.

“This is every entrepreneurs, are good ways.” Saich said. “Everybody needs.” No matter how busy work, they find two weekly one-hour phone call, to discuss their individual goals, encourage each other to move, this telephone exchanges are usually Monday evening. Avery said, “It makes you have stepped back to re-examine the prospects for a large.”

Although the age is very unlikely that they be peers, but the odd game and Avery business sense, regarded each other as peers, in fact, they said the age gap of 19 years for their many advantages. Avery is the home of the oldest five sisters, she said: “In 42 years I had a big sister, she knows a lot of things I do not know, have experienced a lot of things I have not experienced before, this is really great.”

Saich believes that her friendship with Avery greenhouse to wake up from their own, to help her face the hopes, dreams and failures. Avery also encouraged Saich write books, records how she will play technology to the commercial operation of personal experience. Saich said: “Without this mutual aid partners, Avery, I could not write this book.” IRiver has recently completed the first draft of a novel, tentatively entitled “fat girl said” (ConfessionsofAFatGirl).

Avery said: “We are going through this process together, it’s like having a double force, as we learn in the process of publishing will find something, and then sharing.

Haiyan Huang Xiaohua currently a major agricultural product processing enterprises. He said that work here, are not only financial rewards, there are all kinds of experience, once more venture capital, he will once again embark on his own.

[HC Lighting Net] “Where I’m going where the meat is falling. I will start again, but will not blindly imitate someone else.” Experienced a business setback for Huang Xiaohua told reporters yesterday, his voice much more mature.

Haiyan Huang Xiaohua currently a major agricultural product processing enterprises. He said that work here, are not only financial rewards, there are all kinds of experience, once more venture capital, he will once again embark on his own.

Copy business model to others 3 years ago, Huang Xiaohua in sea salt and opened a seafood-based operating Hotel , Signature dish is the crab. “I have students in Hangzhou to open this type of hotel, business is good, after I went to learn, they write them in the sea salt has also opened a, from the decision to officially open up shop just 3 months time.” Huang Xiaohua memories. Run this hotel, fro a total investment of 20 million, money his parents funded.

The beginning, the hotel business was very good, every month more than 10,000 yuan of profits. But did not last long, Hangzhou mode sea salt is not moved to Emmanuel, six months later, the hotel has seen a decline, until the closure closed.

Huang Xiaohua said that facts have proven that business can not copy the successful model must be done enough homework early. Hangzhou students were open to see well, they thought that open sea salt also can make it, not done sufficient market research, resulting in poor hotel location. He said the atmosphere around the restaurant is very important to do, had no choice dining atmosphere good location, this is a business fail. What should be the best most expensive

Huang Xiaohua, and most of the graduates had just stepped into the society, like the beginning and has great vision.

Huang Xiaohua by the high standards the hotel Decoration Specifically requested a design firm in Jiaxing, renovation costs alone spent more than 100,000 yuan. Rental store nearly 70,000 yuan a year, he once signed for 3 years. To Zhoushan seafood procurement, spend high pick high-end, please also hand reared water allocation. In order to win high-quality low-cost, Huang Xiaohua the dishes than the price set low, this way, the costs are high, profit margin is small, a certain extent, affected the hotel’s “sustainable development.”

“I thought then that the hotel should open into the county unique decoration to the best of raw materials to the best, really Costly.” Huang Xiaohua said, “No pinpoint the right location, suffered a major loss. If your hotel decoration, at least you can save 34 million. Also, I do not know enough to consumers, the concept of consumption of each place is different, compared with Hangzhou, sea salt consumers do not ask the hotel environment, but more emphasis on taste and quality cuisine. ” Lack of sufficient entrepreneurial experience

Huang Xiaohua of the specialties is environmental management project. He said the choice had run the hotel business, did not take into account their familiarity with this area, his side did not have a master, only to see the students open well, Haiyan City, and no one specialized in seafood in hotels, on the single-minded bar into it.

Later, Huang Xiaohua business on their own for the first time a summary and reflection. He said that we students have advantage of business, also has its limitations, the school’s learning so that we have a certain expertise, but not into the society, in business sense, and so is the lack of social experience, so students the choice of direction in the business should exceed and start from their own familiar territory. “I’m engaged in agro-processing work, if you choose entrepreneurship in this field, should be handy number.” He said with a smile.

Business needs passion, but not the lack of entrepreneurial feasibility of calm, comprehensive assessment. Huang Xiaohua students start to see the success of Hangzhou, the copy mode, on the sea salt food and beverage market is not doing the investigation, only to idealized inference, the results with the actual picture. Students must identify themselves before business can do, how to make money, do not be too ambitious. Today’s society, college students successful venture and seeks more difficult to go it alone, might organize a team of joint venture, which is more likely to succeed.

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